About Abnaasi

Melbourne's Technology & Marketing Partner

Melbourne's Technology & Marketing Partner

We're a Glen Waverley based technology consultancy that does two things exceptionally well: AI automation that makes businesses run smarter, and digital marketing that makes them more visible. We work with Melbourne SMBs who are serious about growth.

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Our Mission

Giving Melbourne SMBs
enterprise-grade capability.

Giving Melbourne SMBs
enterprise-grade capability.

Giving Melbourne SMBs
enterprise-grade capability.

Large businesses have entire teams dedicated to technology, AI and marketing. Small and medium businesses don't — and that gap is growing. Abnaasi exists to close it.

Large businesses have entire teams dedicated to technology, AI and marketing. Small and medium businesses don't — and that gap is growing. Abnaasi exists to close it.

"To be the definitive technology partner for Melbourne SMBs — delivering enterprise-grade AI and digital marketing solutions with the agility and personal accountability that only a dedicated local team can provide."

"To be the definitive technology partner for Melbourne SMBs — delivering enterprise-grade AI and digital marketing solutions with the agility and personal accountability that only a dedicated local team can provide."

"To be the definitive technology partner for Melbourne SMBs — delivering enterprise-grade AI and digital marketing solutions with the agility and personal accountability that only a dedicated local team can provide."

We're not a faceless platform or an overseas reseller. We're a Melbourne business working with Melbourne businesses — with the same skin in the game as every client we serve.

John Smith

Jagminder Pal Singh

Co-Founder, Abnaasi

Masters in Microelectronics and an engineering background, with a career spanning enterprise technology strategy and AI implementation. JP brings the technical depth to architect AI solutions that actually work — not demos that fall over in production. He leads all AI automation and technology strategy engagements.

Gurpreet kaur

Gurpreet Kaur

Co-Founder, Abnaasi

A dental professional background with deep expertise in digital dental lab management and dental industry operations. GK brings specialist knowledge of the healthcare and professional services sectors — understanding what practice owners actually need from their digital presence, not what marketing agencies think they need.

THE FOUNDER

Built by practitioners,
not just strategists.

Six principles that shape

Deploy Autonomous Ai Agents

every client engagement.

01

Outcomes over activity

We measure success in rankings, leads and revenue — not hours worked, reports produced or meetings held.

02

Transparent, always

You see exactly what we've done, what it achieved and what we're doing next. No black boxes, no jargon, no padded reports.

03

Build, don't rent

We build assets your business owns — rankings, systems, workflows — not dependence on any single platform or tool.

04

Local accountability

Melbourne based. Real people. If something isn't working, you hear from us first — not when you read the monthly report.

05

Honest recommendations

If something won't work for your business, we'll say so. We'd rather lose a sale than deliver a service that wastes your money.

06

SMB-first mindset

We don't work with enterprise clients. Every process, every price and every communication is designed for the realities of running an Australian SMB.

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WORK WITH US

Let's build something that lasts.

Let's build something that lasts.

Let's build something that lasts.

Book a free 30-minute strategy session. We'll look at your business with fresh eyes and give you an honest view of where the best opportunities are — no obligation.

Book a free 30-minute strategy session. We'll look at your business with fresh eyes and give you an honest view of where the best opportunities are — no obligation.

Book a Free Strategy Session